Using Frequent Blog Posts to Drive Traffic to your Website

Author: WebM Convonix

The emergence of blogging has proved to be an effective content based search engine optimization (SEO) technique. Effective blogging works wonder for websites by driving heavy traffic, increasing exposure and creating social media impact. Millions of internet users access and contribute to blog posts on a regular basis today. Thus, many websites have adhered to blogging to drive traffic and improve their search engine ranking. However, at times, websites are confused about the implementation procedure of a blog based SEO approach. Websites, with low quality content often fail to improve their ranking due to this reason.

Frequent blog post can differentiate the success of your website from the others. Every time a new blog is updated Google spiders visit your website. Along with frequent blog posts, it is also important that the content is fresh and informative. This will compel the readers as well as the web crawler visit your website repeatedly. An average of 5 posts in a week can be a good to start with. Ensure that all these posts contain relevant and topic-driven content which will help your website win the trust and confidence of the readers.

Apart from frequent blog posts make sure you maintain the keyword density at its maximum level. The ideal usage of the keywords should be between 5 to 20%. However, also be careful that the keywords should not obstruct the natural flow of the content and is forcefully stuffed in the content. Distribute the keywords evenly across all the elements of your website such as URLs, headers, Meta tags, title tags, image titles, image descriptions, etc. Make your titles interesting to lure the audience along with the web spiders. Maintain a moderate size of approximately 250 words for your posts. Increase the size only if you think it can be interesting enough for the reader.

Blogs are used a means of connecting to others over the Internet and it is important that the posts are interesting and simple enough to connect one human to another. Too complicated or ridiculous posts fail to attract visitors and can have a negative impact on your website ranking and reputation. Relevance, simplicity, originality and being informative are some of the primary qualities which every post should adhere to. Using all these qualities you can connect to other bloggers belonging to similar business areas as your own and achieve search engine rankings, thus high drive heavy traffic and establish your online presence simultaneously.

Article Source: http://www.articlealley.com/article_933727_62.html

About the Author: Convonix is an SEO Company India that provides customized Search Engine Marketing Strategies to help improve the Search Engine Rankings of your website. Learn more about our consultative Search Engine Optimization Services to leverage your site’s online presence.

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BLOGGING ON THE RUN by Extreme Gold Fan

Anyone can be a blogger-slash-critic. Here's how to stand out from the Blogging Herd.

Anyone with a computer can blog. But it takes guts and delusions of immortality to take on powerful companies, cranky religious organizations and governments. Still, why blog at all unless you are prepared to do the hard work of being well informed, and then let the entire world know your down-in-the-mud, honest-to-God opinion, even if it earns you a spot on someone’s hit list?

Welcome to my world.

Three out of five stars? That’s a hackneyed rating system reserved for movies and restaurants. Who wants something as cliché as little shaded yellow stars to tell readers, wow that was a damn awesome flick, or good grief, that was pureed road kill? Personally, I prefer to read the words and get the real score.

I’m disappointed when a film critic – probably to avoid getting whacked in the subway – sells out to his diplomatic side and says “X gave a restrained performance that was refreshingly different from her co-stars”. Oh please, just say what you really mean (she was about as animated as a driftwood, especially during the lusty parts).

Or how about the polite restaurant reviewer who describes the Cream of Cheesy Tomato Bisque as “a curious dish made with charmingly out-of-season tomatoes fused with artisanal cheese ...the odd combination lingers in one’s stomach and coats the tongue with strange and even more lingering aftertastes, the richness of which allows the diner to do away with ordering another course.”

Prose aside, what exactly is my point?

Writing an honest review, especially if it requires pointing out big flaws, is no walk in the park. As you write, you imagine lawsuits you’d like to avoid and see images of powerful people passing notes with your name underlined in bold to Tony Soprano. You also know that, if you take the safe course and criticize in the most diplomatic way possible, the punch in your review goes from "hard hitting" to "light tapping".

There’s nothing wrong with diplomacy or playing it safe…or even using the hackneyed gold star rating. BUT - if you want anybody to care about what you have to say – playing it safe just doesn't cut it. It doesn't attract interest. It doesn't inspire YouTube videos. It doesn't get enthusiastically picked up and passed around via links and emails. Surprise, surprise, journalism on the Internet is just as beholden to sensationalism as supermarket rags. A little vulgarity and a healthy dose of brutal frankness are a good thing. Don’t believe me? Ask Perez Hilton. Ask Bill O’Reilly. Their websites’ Alexa ranks – that Internet barometer of popularity – are every blogger’s envy. Yes, their posts may irk, even shock people, but we keep on reading. Call it the Guilty Pleasure Syndrome, but it works.

So how do you go about making a splash and getting people to read your blog without falling into clichéd traps and attracting lawsuits and enemies?

1. Have something to say. Stand for something. Don't write about things you don't really know much about.

2. When you criticize something, have evidence to back it up. Otherwise, it's just a cheap shot. For my site WowGoldFacts.com, I use screen shots as proof.

3. Do not present rumor or hearsay as proof. It's not.

4. Sarcasm is always okay but be warned..your readers for whom English is a second language will not get the joke. You'll get a lot of angry responses unless you explain your point in plain speak as well as through the use of sarcasm.

5. After giving your critique, give the company or the person in question some helpful advice. Surprised? That’s what reviews are for. Take the sting out of the put-down by giving tips that really work. However, for companies that have no ethics, and repeatedly lie about their products and services, I reserve the right to pen-whip them without mercy.

6. Censor your cuss words with asterisks or text substitutes like “bleep”. There are young kids who use the Internet. Role models are important. So is avoiding automated parental censure software. Bad reviews from parents and Oprah will (bleeping) kill your traffic.

7. Develop your own writing style. Imitation may be the sincerest form of flattery but "copycat" is not an accolade.

8. Hide behind a pseudonym so you can sleep well at night. (Thank you Mr. Rushdie for demonstrating the importance of preventive journalistic security measures.)

And remember: Be Fair. It doesn’t always have to be criticism. Praise when praise is due.

Article Source: http://www.articlealley.com/article_872331_13.html

Occupation: Writer

Writing is my hobbies and life.
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